The global telematics market is projected to reach $158 billion by 2032, driven by rising fuel costs, stricter compliance regulations, and the demand for safer, more efficient fleets. With household names dominating the space, many Value Added Resellers (VARs) worry: How can we compete with giants who have endless resources and brand recognition?
The answer is: you don’t have to outspend them. You can out-specialize, out-service, and out-adapt them. With Astreon, you gain the tools, pricing models, and ecosystem that let you thrive where big players can’t.
1. Differentiate With White-Label Solutions
Large telematics providers sell under their brand, which can make resellers feel like middlemen. Astreon flips the script with white-label solutions that let you build your own identity.
- Your Brand, Your Market: Rebrand Astreon’s advanced telematics and IoT platform with your own logo, colour scheme, and domain. Customers interact with your brand, not ours.
- Tailored Vertical Solutions: Specialize in niches that big players overlook, such as construction, utilities, courier, leasing, or heavy equipment. Position yourself as the local industry expert, not just another vendor.
- Build Long-Term Loyalty: When fleets see your name on reports, dashboards, and portals, you become their trusted partner, not a faceless supplier.
Why it matters: Clients prefer working with a knowledgeable, responsive partner over a one-size-fits-all corporation. White-labeling gives you instant credibility and customer stickiness.
2. Leverage Flexible Pricing Models
Big brands often push rigid, take-it-or-leave-it pricing. That locks out smaller fleets, a huge and growing segment. With Astreon, you control how you price, package, and sell.
- Multiple Pricing Options: Subscription, per-device, or custom bundles – design packages that work for your customers.
- Scalable Growth: Start small fleets affordably, then expand as they add vehicles.
- MRR Focus: Every account you sign creates monthly recurring revenue (MRR), giving you predictable cash flow.
Why it matters: Price flexibility wins deals that big providers can’t. For a fleet owner, knowing their reseller is invested in their growth builds trust.
3. Win With Superior Support & Service
Ask any fleet operator what frustrates them about large providers and you’ll hear: “It takes forever to get help.” That’s where VARs shine, and Astreon amplifies your advantage.
- Partner Enablement: Access a library of sales materials, demo accounts, onboarding training, and marketing support.
- Technical Expertise: Our specialists back you up, so even complex integrations or compliance questions are covered.
- Personalized Service: Unlike a call center halfway across the world, you’re the partner who picks up the phone, visits clients, and responds fast.
Why it matters: In a competitive market, superior support and local service are often the deciding factor in choosing a provider.
4. Capitalize on Market Agility
Big corporations can be slow to pivot. Astreon’s ecosystem gives VARs early access to emerging technologies and the freedom to respond to market demand immediately.
- AI Dashcams: Growing demand as fleets look to cut accident rates by 40–60%.
- BLE Sensors: Track temperature, tire pressure, humidity, door activity, and asset tags in real time.
- EV & CAN-Bus Data: Help fleets transition to electric with advanced data monitoring.
- Mobile Apps: Mobile forms, dispatch, and workforce management solutions tailored to specific industries.
Why it matters: Being first to market with in-demand solutions gives you an edge. While big players are still rolling out, you’re already selling.
5. Build Long-Term Relationships With Recurring Revenue
The power of the telematics business model is in its recurring nature. Unlike one-off sales, every deal you sign grows into compounding revenue.
- Stability: Predictable monthly income lets you reinvest in marketing, staff, and growth.
- Customer Stickiness: As clients add vehicles, sensors, and apps, your revenue per account increases.
- Future-Proofing: Even during market slowdowns, MRR keeps your business resilient.
Why it matters: MRR doesn’t just make you profitable today, it builds enterprise value. Investors and buyers value recurring revenue businesses at a premium.
Why VARs Can Win With Astreon
Competing against big telematics brands isn’t about being bigger. It’s about being smarter, faster, and closer to your customers.
With Astreon’s:
- White-label solutions
- Multiple vertical markets
- Flexible pricing
- Superior support
- Agile product ecosystem
- Recurring revenue model
You are not just another reseller. You’re building a sustainable, profitable business that grows alongside your clients.
Ready to compete and win?
Contact Us Today to explore Astreon’s Partner Program and see how you can build recurring revenue in one of the fastest-growing industries in the world.
